Wylie’s Writing Tips archives
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Graphic storytelling teaches better than text
Streamline syllables with action words
Find examples to illustrate your point
Sentence length one of top 2 predictors of readable copy
Make your copy measurably more interesting
21% of U.S. adults have trouble using a street map
Find the telling detail
Communicators model Loren D. Estleman
Make a mentor of your favorite writer
To reduce unsubscribe rates, send more email
Focus news stories on MOI
Alphabetical structure isn’t as easy as ABC
Try a triad of rhyming words
Tighten your angle
You’re not still writing ‘click here’ and ‘read more,’ are you?
Three ways to get more humor into your writing
Links distract readers; embed them anyway
Create fill-in-the-blanks story forms
The news of storytelling’s death has been greatly exaggerated
‘Spank those naughty little oxidants’
Create an environment for your message
Why ‘one individual trumps the masses’
Do all those tweaks really add value to the bottom line?
How long is too long?
Establish copy length limits
Add a word, reduce comprehension
Paragraph length is a visual cue for readers
Become a recreational word coiner