Law professor argues that legalese is bad for business Law professor Joseph Kimble believes that legalese costs business and government a fortune, that “bequeaths” says nothing that “gives” does not, that simple language is more precise than legal language and that plain language “beats legalese in every way with readers.” His treatise on the topic, “Writing for Dollars, … [Read more...] about Against the law
Approval process
End of story? | June 2010
"The internet has evolved a new species of magpie reader, gathering bright little buttons of knowledge, before hopping on to the next shiny thing." — Ben Macintyre, writer at large for The Times End of story? The news of storytelling’s death has been greatly exaggerated “Brothers and sisters, we are gathered here today to mourn the death of Story. As you may have heard, … [Read more...] about End of story? | June 2010
What’s the cost of ‘niggling’? | February 2010
"All that wasted motion of everybody putting in commas and taking out commas wasn't necessary." — Art Weise, vice president of Corporate Communications, Entergy Corp., after reengineering the company's approval process What's the cost of 'niggling'? Do all those tweaks really add value to the bottom line? First there was DBT, or Death by Tweakage: When a brochure or … [Read more...] about What’s the cost of ‘niggling’? | February 2010