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Make Your Copy More Creative
Learn to grab attention and leave a lasting impression Would you like to engage readers with feature-style stories? Spice up headlines, leads and soundbites with wordplay? Tap "the most powerful form of human communication"? If so, please join me at Master the Art of the Storyteller, a two-day creative-writing Master Class on July 29-30 in San Francisco. Fill … [Read more...] about Make Your Copy More Creative
How is editing like closet tidying?
Audition your words to go in, not out When Lynn Wylie, aka Best Sister Ever, sent me an Unfancy blog post arguing that all you need to look great every day is a capsule wardrobe of 37 items per season, I scoffed. After all, Dear Reader, Aunt Ann is a maximalist. I love Jessica Harper's quote in Pennies From Heaven: "It's not the money; it's the stuff!" My jewelry … [Read more...] about How is editing like closet tidying?