Happy Thursday,
I hope you’re having a great week!
Sorry I missed you last week. I was staying at a friend’s casita in Tucson, celebrating my 65th birthday.
If you’d like to let me know where you’re heading this winter, I’d love to hear from you. Just reply to this message.
Cut Through the Clutter
1 quote, 1 stat, 1 tip & 1 tool for writing tighter
1. Stat
Comprehension goes down as sentence length goes up. Readers understand 100% of sentences averaging 8 words, according to the American Press Institute. But they comprehend less than 10% of those averaging 44 words.
2. Quote
“We’d all do well to use more periods.” — William Zinsser, author of On Writing Well
3. Tip
Keep sentences to 14 words or less on average. Use Microsoft Word’s Document Stats (Tools > Spelling and Grammar > Editor) to hit your number. Then use Hemingway app to clear any remaining hard- or very-hard-to-read sentences.
4. Tool
Learn more ways to Cut Through the Clutter. Help your group learn to Master Clear Writing or Rev Up Readability with team training. Or schedule one-on-one or group coaching sessions.